Industries

Furniture, Design and Showrooms

The showroom becomes a digital space that continues to present products, collections and brands long after the physical visit.

Digitized design showroom

In the furniture and design industry, showrooms, flagship stores and exhibition stands are much more than display spaces.

They are where relationships with customers, architects, interior designers and business partners begin.

The Digital Twin extends this experience over time, turning the showroom into an always-accessible digital environment that brings products, content and services together in one interactive experience.

For more than ten years we have worked with leading international design brands, creating thousands of digital experiences for showrooms, corporate museums, exhibition stands and display spaces. This experience has enabled us to develop solutions tailored to the industry’s specific needs.

Recurring industry needs

Design companies often share common goals.

  • Make showrooms and collections accessible worldwide.
  • Offer an immersive experience remotely.
  • Enrich every product with in-depth content.
  • Support sales networks, agents and distributors.
  • Engage architects and designers while products are selected.
  • Use showrooms as year-round sales tools.
  • Bring catalogues, images, videos and technical data sheets together in one experience.

The showroom continues to live beyond the physical space

Showroom
Digital Twin
Digital space
Products
Collections
Catalogues
Videos
Technical data sheets
Services

Everything starts with the showroom’s Digital Twin.

The digital copy becomes an always-accessible display space where products, collections, multimedia content and services can be organized intuitively and engagingly.

It does not replace the physical showroom.

It expands its potential, becoming a sales tool available anytime, anywhere in the world.

Applications

Digital showrooms

We create navigable digital showrooms where collections and spaces can be explored as naturally as during a physical visit.

Every product can be enriched with images, videos, technical documents, catalogues and custom content, offering a complete experience for both end customers and design professionals.

Permanent exhibition stands

Trade shows last only a few days.

The Digital Twin preserves their value over time, keeping the stand accessible after the event and turning it into a permanent sales tool.

Rendered virtual showrooms

When the physical space does not yet exist, we create fully rendered digital showrooms.

These spaces have no architectural constraints and are ideal for presenting new collections, concepts or products that could not all be displayed in a traditional showroom.

Sales network training

The digital showroom becomes a training tool for agents, dealers and business partners.

Products, technical features, materials and content can be explored directly within the immersive experience.

Archiproducts TAG

The world’s largest international design portal, integrated directly into the digital showroom.

Together with Archiproducts, Dimensione3 developed Archiproducts TAG: an exclusive feature that dynamically integrates content from the Archiproducts portal into Digital Twins.

Each product in the showroom can be linked to its Archiproducts page, so users can view descriptions, images, materials, dimensions, technical data sheets and other content without interrupting the digital tour.

The integration automatically retrieves content published on Archiproducts, avoiding duplication and keeping information current. Companies can show only the products in the showroom or their entire range on the portal.

Cross-navigation between products and spaces, recently viewed items and customizable calls to action further enrich the experience.

A new way to present design

Digital Twins, the Software Platform and Archiproducts TAG turn the showroom into a digital ecosystem that supports customers, designers and partners throughout product discovery and selection.

Every piece of content is placed in the context of the display space, creating a continuous experience that combines environment, digital catalogue and sales tools.

Platforms can be deployed in the cloud or on premises, adapting to each company’s technology requirements and integrating with existing tools.

Digital ecosystem

Cloud
Data
On premise
Processes

Technologies

Digital Twins

Dimensione3 Software Platform

Archiproducts TAG

Rendered digital showrooms

TwinFor Meeting

3D assets

Interactive content

Cloud and On Premise